AEC STAND - FRANKFURT, GERMANY

The concept behind AEC Illuminazione’s stand at Light + Building 2018 in Frankfurt was to create a linear and immersive setting that would reflect the company’s identity and innovative approach as an Italian leader in the lighting sector.
The 200 sqm exhibition space, with a height of 7 metres, combines precision, geometry and light to express the brand’s technical and aesthetic vision.
A mosaic of white panels defines the stand’s architectural language, generating rhythm, depth and a sense of movement. The result is a luminous and engaging environment, designed to attract visitors’ attention and offer a memorable brand experience within the fair.